ZEISS Expands its Lens Coating Portfolio
ZEISS DuraVison Silver Bridges the Gap between Basic and Premium Lens Coatings
Aalen, 16/03/2015
In their role as everyday commodities, eyeglass lenses are subjected to many different situations. The result: fingerprints, dust or the scratches caused by incorrect storage of the eyeglasses outside a proper case or by fast cleaning of the lenses with the sleeve of a short or blouse. To overcome these daily challenges, lenses need one thing above anything else – the right coating.
The right coating to meet every need
With ZEISS DuraVision the lens manufacturer is now completing its coating portfolio, supplementing the top-of-the-line ZEISS DuraVision Platinum and the ZEISS LotuTec basic coating. "ZEISS DuraVision Silver is the bridge to the premium coating and is therefore an excellent alternative for price-conscious customers who still want increased protection for their lenses," says Volker Gahr, Product Manager for coatings at ZEISS.
The ZEISS DuraVision Premium coatings offer not only antistatic and easy-clean properties, but also clear vision without reflections. Unlike many other coatings, the residual reflection of ZEISS Premium coatings is not green, but light blue in color. This reduces distracting reflections on the front and back of the lens, therefore ensuring clearer, better vision.
Even better scratch protection
"If wearers would like to have even more scratch protection on top of all these positive properties, ZEISS DuraVision Platinum will offer them the complete package," Gahr continues. "Thanks to its nine different, ultra-thin layers, this is the hardest coating you can get from ZEISS."
DuraVision® is a registered trademark of Carl Zeiss Vision GmbH
Press contact
ZEISS Vision Care
Joachim Kuss, Director Communications
Phone +49 151 42112288
E-Mail: joachim .kuss @zeiss .com